Bruce’s career trajectory is marked by significant leadership roles, including CEO positions and board memberships, where he has consistently driven growth and operational excellence. At Pure Haven, he successfully managed a comprehensive turnaround by revamping product strategies and strengthening the sales organization, leading to sustained positive cash flow and robust team dynamics.

Prior to joining Annuity.com, Bruce served as Managing Partner at Global Ventures Partners, where he oversaw the development of a portfolio of companies, guided strategic acquisitions, and enhanced corporate governance. His hands-on approach to strategic negotiations and insights into international business have been pivotal in steering companies toward enhanced shareholder value.

Bruce’s earlier roles included VP of Finance and Business Development at England Logistics, where he led international acquisitions and managed significant financial operations. This role underscored his ability to handle complex, high-stress, high-expectation environments effectively.

Beyond his executive roles, Bruce’s initial experience at Fidelity Investments where he started selling financial products, laid a strong foundation for his deep empathy and understanding of the challenges faced by sales agents in the field. This experience has been crucial in his ability to effectively clear roadblocks for sales agents, ensuring they meet and exceed their goals with Annuity.com, Inc.

Bruce holds an MBA from Brigham Young University and a BS in English from Weber State University, blending his strong business acumen with excellent communication skills. His leadership at Annuity.com is not just about maintaining operational efficiency; it’s about inspiring and enabling every team member to achieve their best in a supportive and dynamic environment.